Livelihood: The New Context of Work
by Martin Rutte
President, Livelihood®, Santa Fe, New Mexico (505)
Work is moving from
supporting only our survival to nourishing and
encouraging our livelihood.
We used to
assume that work was a place where we worked hard and
were loyal. And, if the business was successful, there
was an implicit guarantee of security and lifetime
employment. In the past few years, however, a handful of
factors has combined to produce a transformation in the
very nature and meaning of work. Manufacturing, and now
service jobs, are moving off shore. Technology is
replacing people. Companies are outsourcing, and there
have been massive cutbacks in many industries.
seeing a new trend successful companies are
laying off people. American Express recently announced a
substantial profit, while at the same time, laying off
thousands of people. All of these factors combine to
strike at the very heart of our collective assumption
People go to
work to earn their daily bread to have a roof over
their head and food in their stomachs. Our collective
belief is that we work in order to survive. But we long
for more than just our bodies to be alive. We want our
souls to be alive, too. We want our hearts to be touched.
We want our spirits to soar.
that the underlying purpose of this profound
transformation in the workplace is precisely to fulfill
these needs. Work is moving from supporting only our
survival to nourishing and encouraging our livelihood.
What is Livelihood?
has three components. The first is survival. We still
need to eat, we still need to have shelter, and we still
need to be responsible for our families. These needs
don't just vanish. They still must be met. To put it
simply, Stage 1 of livelihood is: You're
want our souls to be nourished and our hearts to be
touched. We hunger for our work to provide us with full
creative expression. Our gift, our purpose, our
vocation of destiny longs to be both
experienced and expressed. We want more than just
survival. We want our aliveness to flourish. Stage 2 of
livelihood is: Your aliveness.
take Your aliveness and contribute it through
your self, through your product or service out to
others, out into the world Stage 3 of livelihood
occurs: Their aliveness.
truly being a place of livelihood for each and every
person. Imagine the context of work as a vehicle for the
expression of livelihood. Imagine people demanding that
livelihood be the state of work.
consider our heart, our soul and our spirit's desire,
this is the work we want. I invite your active
participation in having the context of work be